<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>BallotCraft — Insights</title><description>Practical, nonpartisan writing on campaign websites, digital advertising, and how voters find candidates.</description><link>https://ballotcraft.com/</link><language>en-us</language><item><title>How much does a campaign website cost?</title><link>https://ballotcraft.com/insights/campaign-website-cost/</link><guid isPermaLink="true">https://ballotcraft.com/insights/campaign-website-cost/</guid><description>An honest breakdown of what drives campaign website pricing: race size, features, timeline, and support — from school board to statewide races.</description><pubDate>Fri, 03 Jul 2026 00:00:00 GMT</pubDate></item><item><title>How AI search changes the way voters find you</title><link>https://ballotcraft.com/insights/ai-search-changes-how-voters-find-you/</link><guid isPermaLink="true">https://ballotcraft.com/insights/ai-search-changes-how-voters-find-you/</guid><description>Voters increasingly ask ChatGPT, Claude, and Perplexity about candidates instead of Googling them. Here is what that means for your campaign site.</description><pubDate>Sun, 28 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Why a Facebook page isn&apos;t a campaign website</title><link>https://ballotcraft.com/insights/facebook-page-is-not-a-campaign-website/</link><guid isPermaLink="true">https://ballotcraft.com/insights/facebook-page-is-not-a-campaign-website/</guid><description>Social media is rented ground: algorithms decide your reach, and you cannot capture supporters you do not own. Why every campaign needs a website too.</description><pubDate>Mon, 22 Jun 2026 00:00:00 GMT</pubDate></item><item><title>What every campaign website needs before launch day</title><link>https://ballotcraft.com/insights/campaign-website-launch-checklist/</link><guid isPermaLink="true">https://ballotcraft.com/insights/campaign-website-launch-checklist/</guid><description>A pre-launch checklist for candidate websites: the pages, the donation flow, the security basics, and details that turn visitors into volunteers.</description><pubDate>Mon, 15 Jun 2026 00:00:00 GMT</pubDate></item><item><title>The campaign digital timeline: what to set up, and when</title><link>https://ballotcraft.com/insights/campaign-digital-timeline/</link><guid isPermaLink="true">https://ballotcraft.com/insights/campaign-digital-timeline/</guid><description>From twelve months out to election night: a practical timeline for your campaign&apos;s digital presence, in the order that actually works.</description><pubDate>Mon, 08 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Campaign website security: the risks nobody budgets for</title><link>https://ballotcraft.com/insights/campaign-website-security/</link><guid isPermaLink="true">https://ballotcraft.com/insights/campaign-website-security/</guid><description>Defaced sites, hijacked domains, and phishing pages wearing your name. The security threats hitting local campaigns, and the fixes that stop them.</description><pubDate>Sat, 30 May 2026 00:00:00 GMT</pubDate></item></channel></rss>